Assemblage Newsletter N°52 - April 2015
  Editorial by Philippe Marion

EDITORIAL
BY Philippe Marion

NEW BRANDS

HOT

EVENTS & MARKETS

PRESS REVIEW & AWARDS

GOOD PRACTICE

FOOD & WINE PAIRING

PEOPLE

AGENDA

B&G HISTORY

 
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Newsletter contact:
Petra Frebault

 

Philippe Marion

 > B&G Celebration Time!

290 years have passed since Irishman Thomas Barton settled in Bordeaux in 1725 to start his company, which is today the city's oldest winehouse still in activity... His grandson Hugh teamed up with Frenchman Daniel Guestier. They selected the best wines from the best vineyards and aged them in their cellars in the Chartrons area in the center of Bordeaux. From there the barrels and bottles were loaded on board of ships that sailed via the river to numerous countries, starting with Ireland, England, Holland and the USA where Daniel Guestier opened a trade office around 1800 in Baltimore. US president Thomas Jefferson was among the famous customers of our company!

The visionary spirit and strong character of our founders was perpetuated by the next generations of Barton and Guestier. Today Barton & Guestier is no longer owned by the families, but passionate people continue to contribute to making Barton & Guestier and French wines famous all over the world.

To celebrate the 290 years of Character, Knowledge and Art of living, we are kicking off a year of anniversary celebrations with numerous events...

For our consumers:
All  year long a selection of B&G wines will go out to our 130 markets with neckhangers allowing consumers to take a chance to win one of attractive prices, with on top a winelovers trip for 2 to Château Magnol.  The price set is completed with winecellars, kitchen machines and a brand new recipe book: the B&G International Culinary Celebration Passport.

For our customers:
The highlight of  this year's celebration will be during Vinexpo, with a special event that will take us for one evening in the footsteps of Thomas Barton and Daniel Guestier! A true homage to our company's founders, to the city of Bordeaux, to its river and to its famous "Port de la Lune".

Our new website that will launch by the end of May will also put a special spotlight on the 290 years of passion. For the first time, you will discover the huge collection of advertising and labels that accompanied Barton & Guestier wines through the centuries.

Last but not least at Vinexpo, we will unveil a new wine, in line with the visionary spirit of our founderscelebrating the 290 years of history of our great company; a wine that represents the know-how of our winemakers in discovering, vinifying and ageing the wines of the 21st century!

Looking forward to seeing you at Vinexpo!

Philippe MARION
Sales & Marketing Director

 
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